Das ist der Job
From idea through logistics to execution, including our presence at local events and festivals.
Darum lohnt es sich
Responsibilities
• Local marketing activities (50%) – Creating and localizing campaigns, writing copy, running small marketing tests across channels, reading the results and evaluating impact.
• Influencers and social media (25%) – Leading influencer collaborations plus the strategy and day‑to‑day running of our organic channels on the Romanian market.
• Brand activities (25%) – PR stunts, brand pop‑ups, collaborations.
Requirements
• Native‑level Romanian (C2) with strong copywriting and editing skills, plus English at B2 level.
• 2+ years of experience in digital marketing, social media management, or influencer coordination.
• Ability to read performance dashboards and work with metrics such as CTR, CPA, and conversion rate to evaluate what’s working and what isn’t.
• A track record of independently leading a project from idea to launch, whether a campaign, a collaboration, or a local brand activation.
• Active use of AI tools (ChatGPT, Claude, Gemini or similar) as a normal part of your workflow for copywriting, brainstorming, research, or reporting.
• Willingness to travel occasionally within Romania.
Most of the work is remote, but some collaborations and PR stunts require in‑person presence.
• Basic SEO knowledge.
• Deep data literacy around performance channels.
• Basic skills with tools like Canva, Figma, or CapCut for quick, minor visual edits.
• Experience in a sensitive or regulated field (healthcare, mental health, fintech).
