WFH Social Media Coordinator (E-commerce Menswear)

Job Overview

We are seeking a creative and proactive Social Media Coordinator (E-commerce Menswear) to manage and expand the social media presence of a UK-based menswear brand. In this role, you will own the monthly content calendar, edit visual assets, use AI content tools, and drive organic growth strategies to boost brand engagement. Working closely with leadership, you will craft polished content tailored for a British audience while engaging directly with the online community. This position offers an exciting opportunity to shape the digital identity of a growing global retail brand.

Schedule

• Mon - Fri, 9 AM - 1 PM UK time, but flexible during training (20 hrs per week)

Responsibilities

• Plan and prepare monthly social media content calendars.
• Develop creative content ideas that align with the brand's identity, audience, and product positioning.
• Edit raw photos and videos provided by the team and publish content across relevant social media channels.
• Use AI content creation tools to develop fresh and realistic content when existing brand assets are limited.
• Build and implement organic social media growth strategies to increase reach and engagement without relying solely on paid advertising.
• Manage community engagement by responding to comments, messages, and customer inquiries in the brand's tone of voice.
• Recommend posting frequency, content formats, and strategies based on platform trends and audience behavior.
• Understand how to position and promote different menswear products to reach the appropriate target audiences.
• Ensure all written content is natural, polished, and appropriate for a British audience.
• Support newsletter creation and email marketing activities.
• Assist with Meta paid media campaigns when needed and when skills allow.
• Check social media channels daily and maintain consistent activity.
• Coordinate working hours flexibly when necessary, including occasional adjustments between weekdays and weekends.

Must-Have Requirements

• Proven previous experience managing social media accounts for UK clients. APPLICATIONS WITH PORTFOLIOS WILL BE PRIORITIZED
• Experience working with a retail or clothing brand.
• Understanding of product positioning and how to target different products to specific audiences.
• Demonstrated experience developing organic social media growth strategies.
• Strong creative skills, with an excellent eye for branding and high quality visual content.
• Excellent written and spoken English, with the ability to communicate naturally and professionally
• Experience creating, editing, and managing social media content across relevant platforms.
• Ability to use or quickly learn AI tools to create fresh and realistic content.
• Proactive mindset, with the ability to suggest ideas, take ownership, and work independently.

Nice-to-Have requirements

• Experience running Meta paid media campaigns.
• Experience creating and managing email newsletters.
• Strong community management and customer service skills.
• Experience supporting UK based businesses or working directly with UK clients.
• Ability to assist with light administrative tasks as the role develops.

Independent Contractor Perks

Permanent work from home

Immediate hiring