Remote E-commerce & Social Media Manager

About the Role

Our client is a leading online retailer seeking an experienced and proactive E-commerce & Social Media Manager to spearhead their digital marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere while contributing significantly to the company's online presence and sales targets. You will be responsible for developing and executing innovative e-commerce strategies and managing all social media channels to drive brand awareness, customer engagement, and ultimately, sales conversions. The ideal candidate possesses a deep understanding of both e-commerce best practices and the ever-evolving social media landscape. You will play a pivotal role in shaping our client's online narrative, ensuring a cohesive brand message across all digital touchpoints.

This remote role demands exceptional self-discipline, communication skills, and a proven ability to manage projects and teams virtually. Join a forward-thinking organization that embraces remote work and offers a dynamic environment for digital marketing professionals. This is a fantastic opportunity to lead e-commerce and social media initiatives from a remote-first perspective, impacting a broad audience.

Key Responsibilities

• Develop and implement a comprehensive e-commerce strategy to optimize online sales and customer experience.
• Oversee and manage all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok), including content creation, scheduling, and community management.
• Create engaging and brand-consistent content, including copy, graphics, and videos, tailored for social media and e-commerce channels.
• Plan and execute paid social media advertising campaigns to drive traffic, engagement, and conversions.
• Monitor social media trends, analytics, and customer feedback to inform strategy and optimize performance.
• Analyze e-commerce website performance, identifying areas for improvement in user experience, conversion rates, and sales.
• Manage email marketing campaigns, including list segmentation, content creation, and performance analysis.
• Collaborate with internal teams (e.g., sales, product development) to ensure cohesive marketing efforts.
• Stay up-to-date with the latest e-commerce and social media marketing tools, technologies, and best practices.
• Report on key performance indicators (KPIs) for both e-commerce and social media activities, providing actionable insights and recommendations.

Requirements

• Proven experience in e-commerce management and social media marketing, preferably in a remote or hybrid setting.
• Demonstrable success in developing and executing digital marketing strategies that drive online sales.
• Expertise in managing various social media platforms and utilizing social media management tools (e.g., Hootsuite, Buffer).
• Strong understanding of SEO, SEM, content marketing, and email marketing principles.
• Proficiency in using web analytics tools such as Google Analytics to track performance and generate insights.
• Excellent copywriting, editing, and communication skills, with a strong visual sense.
• Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
• Ability to work independently, manage time effectively, and meet deadlines in a remote work environment.
• Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
• Demonstrated ability to adapt to the evolving digital marketing landscape.

Benefits

• Fully remote work arrangement, offering excellent work-life balance.
• Competitive salary and performance-based incentives.
• Opportunity to work with a forward-thinking and globally-minded company.
• Professional development opportunities and access to online training resources.
• Collaborative and supportive virtual team environment.
• Flexible working hours, within reasonable overlap for team communication.
• Contribution to health and wellness programs.
• Company-provided equipment (laptop, etc.).
• Generous annual leave entitlement.
• Direct impact on brand growth and digital strategy.